Excellent Groundwork Fenetre Team Performed for Us
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Mr. Robert A Stewart |
| Exceptional Support in Our Partner Search in Japan
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I am writing to recommend the services of Fenetre Partners. They provided knowledgeable strategic consulting to Waites Sensor Technologies during our year-long initial steps into the Japanese market.
Waites sought Fenetre’s expertise to introduce us to the known-to-be complex and unique landscape of the Japanese industrial market. Our primary objectives were to evaluate Waites’ prospects in Japan, generate some initial customer interest in our solution if possible, and find reliable distribution partners. This challenge presented some unique hurdles involving how to address both the end customer’s varied needs with our specialized industrial solution as well as identifying the appropriate, targeted channel partners who were in our field.
Fenetre approached this engagement with professionalism and a deep understanding of the Japanese business. Their experienced team of business advisors studied the local market environment, translated materials in a suitable way, established numerous end customer meetings, arranged participation at a major trade show, including obtaining speaking slots at on the seminar track, and introduced us to a pool of prospective import distributors who could carry our solution into this unique market.
The results of their guidance and consultation were spot-on. We have some end user prospects and are in the process of signing on some import distributors. Thanks to their guidance, we have decided to move to a larger investment into Japan on our own. We are only able to do this due to the excellent groundwork the Fenetre team performed for us.
I highly recommend Fenetre to any organization seeking expert assistance with Japanese market entry or strategic business development. Their commitment to achieving client objectives and their in-depth regional expertise make them a valuable partner.